Home Credit Philippines took home the Bronze Award for Excellence in Location-Based Marketing at the Marketing Excellence Awards Philippines, held on August 7 at the Grand Hyatt BGC. Through the Sales Associates (SA) Digital Campaign, accessible financial solutions were brought closer to customers nationwide by equipping frontliners of the company to drive hyper-local digital engagement, generating 126% revenue growth.
“These awards are a proud milestone for Home Credit, but more importantly, they affirm our belief that marketing is most powerful when it creates meaningful impact. Every campaign we develop is rooted in our mission of helping Filipinos achieve a more rewarding life through accessible and responsible financial services.”
Gabby Roxas, Home Credit Philippines Chief Marketing Officer
Home Credit Philippines Wins Marketing Excellence Award
At the core of Home Credit’s recognition are over 9,000 Sales Associates who connect the company with consumers nationwide. Their insights inform the development of relevant products and localized campaigns tailored to Filipinos’ needs. Precious Trimain Jackson, Sales Associate Ambassador, emphasized the importance of each Sales Associate in this effort, underscoring the value of their roles in delivering Home Credit’s services to communities nationwide.
The company achieved a Bronze win for Excellence in Location-Based Marketing. They were also a finalist in two additional categories: Excellence in Sponsorship Activation and Marketing Team of the Year. The Excellence in Sponsorship Activation acknowledges the company’s support for young Filipinos via partnerships with Cignal TV for UAAP Season 88 events and sponsorship of UST’s basketball and volleyball teams.
The Marketing Team of the Year nomination highlights the team’s success in delivering significant brand and business outcomes through integrated marketing efforts over the past year.
For the latest updates from Home Credit Philippines, visit its official website or follow its official Facebook, Instagram, and TikTok accounts.
Started his freelancing adventure in 2018 and began doing freelance Audio Engineering work and then started freelance writing a few years later.
Currently he writes for Gadget Pilipinas and Grit.PH.
He is also a musician, foody, gamer, and PC enthusiast.
