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HUAWEI Pura 90 Pro Max is the New Ultra, Pura 90 Series Joins Launch

HUAWEI Pura 90 Pro Max Pura 90 Series 1

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HUAWEI has just introduced the HUAWEI Pura 90 Pro Max, and the rest of the HUAWEI Pura 90 series in China. Yes, you read that right, Pro Max, not Ultra. The company is the latest to join the companies that drop the Ultra moniker for a Pro Max name, like the original Apple and recently Xiaomi.

The new series was introduced alongside the HUAWEI Pura X Max, its new form-factor foldable.

HUAWEI Pura 90 Pro Max – Pura 90 Series Launch

The HUAWEI Pura 90 Pro Max and Pura 90 Pro both share a similar design to their predecessors, but bring back the gradient design, which is a callback to the P20 and P30 series.

HUAWEI Pura 90 Pro Max Pura 90 Series camera

Around the back, the HUAWEI Pura 90 Pro Max boasts a 1/1.28-inch 200MP 4x periscope telephoto lens. It is said to deliver sustained detail preservation even in dimmer lighting conditions. It also has a CIPA 7.0 image stabilization.

The main 50MP RYYB camera has a Lateral Overflow Integration Capacitor (LOFIC) sensor and supports a 10-stop variable f/1.4-4.0 aperture. Rounding out the module is a 40MP ultrawide lens.

The Pura 90 Pro, on the other hand, has a 50MP RYYB main camera with a 1/1.28-inch sensor size and an f/1.4-f/4.0 variable aperture. It is joined by a 50MP 4x telephoto snapper and a 12.5MP ultrawide camera. Both the Pura 90 Pro and Pura 90 Pro Max have a 13MP front camera.

HUAWEI Pura 90 China launch 1

Lastly, the base variant features a 50MP main, a 50MP f/2.2 periscope telephoto, and a 12.5MP ultrawide camera system. A 50MP is also equipped on the front to handle selfies.

The HUAWEI Pura 90 Pro Max has a 6.9-inch display, while the Pura 90 Pro is built around a 6.6-inch panel. The duo features FHD+ LTPO OLED displays with a 120Hz refresh rate and is protected by 2nd-generation Kunlun glass. The Pura 90, on the other hand, has a 6.8-inch LTPO OLED panel.

The HUAWEI Pura 90 series is powered by a Kirin chip, the Pro duo are equipped with the Kirin 9030S, while the Pura 90 uses a Kirin 9010S.

Full Specifications

HUAWEI Pura 90 Pro MaxHUAWEI Pura 90 ProHUAWEI Pura 90
Display6.9-inch FHD+ LTPO OLED 120Hz refresh rate6.6-inch FHD+ LTPO OLED 120Hz refresh rate6.8inch FHD+ LTPO OLED 120Hz refresh rate
ProcessorKirin 9030SKirin 9030SKirin 9010S
GPUMaleoon 935Maleoon 935Maleoon 910
RAM12/16GB12/16GB12/16GB
Storage256/512GB/1TB256/512GB/1TB256/512GB
Rear Camera50MP main (RYYB, f/1.4-f/4.0, OIS)
200MP 4x periscope telephoto (1/1.28-inch, f/2.6)
40MP ultrawide (f2/.2)
50MP main (f/1.4-f/4.0, OIS)
50MP 4x telephoto (f/2.2)
12.5MP ultrawide (f2/.2)
50MP main (f/1.4-f/4.0, OIS)
50MP 3.7x telephoto (f/2.2)
12.5MP ultrawide (f2/.2)
Front Camera13MP (f/2.0)13MP (f/2.0)50MP (f/2.0)
Battery6000mAh
100W Super Fast Charging
80W wireless super fast charging
18W wired reverse charging
6000mAh
66W Super Fast Charging
50W wireless super fast charging
5W wired reverse charging
6500mAh
100W Super Fast Charging
50W wireless super fast charging
5W wired reverse charging
OSHarmonyOS 6.1HarmonyOS 6.1HarmonyOS 6.1

Pricing and Availability

The HUAWEI Pura 90 Pro Max and the rest of the Pura 90 Series are now available in China. It comes in a wide variety of colors, configurations, and price tags:

HUAWEI Pura 90 Pro Max Pura 90 Series HUAWEI Pura 90 Pro Max

HUAWEI Pura 90 Pro Max (Obsidian Black, Dawn Gold, Emerald Lake, Glow Purple, Orange Sea)

  • 12GB+256GB – CNY 6,499 (around PHP 57,100)
  • 12GB+512GB – CNY 6,999 (around PHP 61,400)
  • 16GB+512GB – CNY 7,499 (around PHP 65,800)
  • 16TB+1TB – CNY 8,499 (around PHP 74,600)
HUAWEI Pura 90 Pro Max Pura 90 Series HUAWEI Pura 90 Pro

HUAWEI Pura 90 Pro (Mulberry Black, Coconut White, Orange Soda, Pink Guava)

  • 12GB+256GB – CNY 5,499 (around PHP 48,300)
  • 12GB+512GB – CNY 5,999 (around PHP 52,700)
  • 16GB+512GB – CNY 6,499 (around PHP 57,100)
  • 16TB+1TB – CNY 7,499 (around PHP 65,800)
HUAWEI Pura 90 China launch colors

HUAWEI Pura 90 (Velvet Black, Snowy White, Roland Purple)

  • 12GB+256GB – CNY 4,699 (around PHP 41,300)
  • 12GB+512GB – CNY 5,199 (around PHP 45,600)
  • 16GB+512GB – CNY 5,699 (around PHP 50,000)

Sources 1, 2, 3

Ram Ronquillo
Social Media Lead and Content Editor | Website

Ram found his love and appreciation for writing in 2015 having started in the gaming and esports sphere for GG Network. He would then transition to focus more on the world of tech which has also began his journey into learning more about this world. That said though, he still has the mentality of "as long as it works" for his personal gadgets.

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