WP/Gaming and the Digital Marketing Association of the Philippines’ DigiConX are teaming up for WP/Connect: Plug & Play, a two-part learning series designed to get brand professionals, marketers, and industry stakeholders up to speed on gaming as a marketing channel.
The free series, powered by Anker, will be held at RecRoom by Paperbug Studios at the Worldwide Corporate Center along Shaw Boulevard in Mandaluyong City. Session 1, themed “Built Together,” runs on September 10, and Session 2, themed “Made Together,” follows on September 25. Both sessions will feature veterans of the video game space and brand representatives sharing their experience through panel discussions and Q&A.
Gaming as a passion point
The series is built for marketers, brand managers, and business leaders who see gaming as a space worth attention and want a practical, experience-driven way to understand how to move in it, whether their brand has never touched gaming or they are deepening an existing strategy. It also serves as a lead-up to DigiCon 2026, organized by the Digital Marketing Association of the Philippines.
“We’re excited to be working with DMAP as their gaming industry experts to continue our mission of building information bridges for gaming and business, filling the gaps, and making sure everyone is aware of the potential and opportunities in gaming,” said Benson Te, CEO of WP/Gaming.
Shayne Madamba, DigiCon 2026 Co-chair for the Digital Marketing Association of the Philippines, said: “This partnership with WP/Gaming is a first of its kind for DigiCon. It stands as a major, tangible demonstration of our commitment to true interoperability, proving that when we bridge the diverse sectors of our industry, the whole becomes so much stronger than its individual parts.”
DigiConX 2026
DigiConX 2026 will be held at the Grand Ballroom of the Manila Marriott Hotel on October 15 to 16, featuring the country’s innovators, marketers, and tech leaders.
Registration for WP/Connect: Plug & Play is free and now open for both sessions, with limited attendance.
Giancarlo Viterbo is a Filipino Technology Journalist, blogger and Editor of gadgetpilipinas.net, He is also a Geek, Dad and a Husband. He knows a lot about washing the dishes, doing some errands and following instructions from his boss on his day job. Follow him on twitter: @gianviterbo and @gadgetpilipinas.
Giancarlo Viterbo
Giancarlo Viterbo is a Filipino Technology Journalist, blogger and Editor of gadgetpilipinas.net, He is also a Geek, Dad and a Husband. He knows a lot about washing the dishes, doing some errands and following instructions from his boss on his day job. Follow him on twitter: @gianviterbo and @gadgetpilipinas.
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