Samsung Philippines brought the power of K-pop to life when it teamed up with chart-topping boy band ENHYPEN to make their recent Manila concert an epic and electrifying experience for thousands of adoring fans.
On Saturday, February 4th, Samsung was the exclusive partner for the ENHYPEN WORLD TOUR ‘FATE’ show at New Clark City’s sports arena. Passionate Filipino fans, known affectionately as ENGENEs, turned out in full force to see their idols perform hit songs and showcase elaborate choreography.
Long before the concert, diehard fans got a taste of behind-the-scenes moments with ENHYPEN as Samsung rolled out social media content captured skillfully on the Galaxy S24 series phones. Photos and video showed off the stunning low-light capabilities and powerful zoom of Samsung’s newest flagship devices.
ENHYPEN and the Galaxy
The Galaxy S24 excitement extended into the concert grounds through an experiential booth filled with phones for photo ops and AI-powered games. Fans smiled in delight as virtual photo stickers with ENHYPEN members magically appeared on their pictures. The arena roared in applause when ENHYPEN took selfies on stage using the sleek new Galaxy S24 devices during a special partnership segment. Band members even used real-time translation to communicate messages to fans in multiple languages.
Samsung Galaxy S24 Series: Truly Epic Concert Phones
As the ultimate phone for K-culture devotees, the Galaxy S24 series elevates the concert experience with cinema-quality cameras, boosted brightness displays and clever editing tools. Concert goers now have professional-looking, shareable content to reminisce over thanks to flagship features like 100x Space Zoom, Adaptive Pixel sensor shooting, Nightography mode and Generative AI.
By seamlessly integrating mobile innovation and creativity into every concert touchpoint, Samsung Philippines continues to demonstrate its commitment to Manila’s thriving K-pop community.
Learn more about the epic Galaxy S24 series at www.samsung.com/ph.
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.