TECNO is poised to grab the top spot as number one smartphone brand on major Philippine e-commerce platforms after achieving the highest smartphone sales on July 8 during the TikTok Shop Philippines event.
Changing the game of TikTok live shopping, TECNO was recognized as the Sales Champion by TikTok Shop Philippines after the successful 7.7 sale. This achievement was made possible by a live stream and shopping session featuring the popular celebrity brand ambassador Joshua Garcia and the well-known gamer Akosi Dogie. It was the first time on TikTok Shop that a heartthrob celebrity and a top-ranked gamer collaborated for a highly acclaimed live shopping event.
The live shopping format, known as “shoppertainment,” showcased Joshua and Akosi Dogie playing Mobile Legends Bang Bang (MLBB) using the popular TECNO CAMON 20 Pro Series. Fans had the rare opportunity to play MLBB with their idols and even have video calls with them.
TECNO Milestone on E-commerce Platform
TECNO’s success in e-commerce was remarkable. Starting as the third best-selling smartphone on July 7, it quickly secured the top spot as the best-selling smartphone during the TikTok Shop 7.7 Sale last July 8. In Addition, TECNO also reached a milestone of 700,000 subscribers on its TikTok platform.
TECNO’s efforts in e-commerce extend beyond TikTok Shop Philippines – third place rankings in both GMV (Gross Merchandise Value) and Orders/Sales, on Shopee Philippines and Lazada Philippines during the 7.7 sale. TECNO was recognized by Shopee with the Shopee 2023 E-Commerce New Star Brand Award.
TECNO Promos and Recent Events
TECNO is dedicated to offering affordable and cutting-edge smartphones across all markets – continuously exploring new ways to connect with the public. Starting in July, TECNO Philippines’ TikTok will have daily live shopping sessions and monthly big sale events with discounts and surprise promos.
In partnership with the Federation of Philippine Photographers Foundation, Inc., TECNO also launched the ICONIC Philippines CAMON 20 Pro Series Photography Contest to showcase the creativity and talent of the participants in capturing the essence of Filipino culture.
Winners have a chance to receive a TECNO CAMON 20 Pro 5G and prizes worth up to PhP50,000. For more details about the contest, please visit the TECNO Mobile Philippines Facebook Page.
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.