Kumu.ph, a Philippine tech startup, is winning hearts and minds online with a live streaming platform that “prioritizes the voice of over 100 million Filipinos around the world.”
Kumu is on track to February closing with over 9M app visits which will place the live streaming app right up there in terms of traffic with major Philippines news and media companies like Inquirer.net, ABS-CBN.com, and GMAnetwork.com. The visits come from under half a million registered users who on average visit the app more than 30 times a month.
The app is driven by Millenials and Gen Zs that make up more than 80% of its followers. It’s also the only Philippine-developed app that is ranking among the top social apps for the country on both the Google Play and iOS App Store.
Founded in 2017, Kumu.ph is a global community interacting over a platform that supports user-generated live streams and features a variety of in-house game shows. Anyone can start their live stream or find musicians, Djs, artists, chefs, educators, entrepreneurs, and everyday Filipinos sharing their craft and stories around the world.
The app also has game shows running on programmed time slots every day of the week. These give users a chance to win some cash and other cool prizes. These include:
- “Quiz Mo Ko” – a fast-paced livestream quiz show where the quick and clever plays every (Monday, Wednesday, and Friday)
- “Pinoys Doing Stuffs” – a show where Kumu users face off against each other in challenges for a cash prize and streams (Tuesdays and Thursdays)
- “Multiple Chos” – a play on words, with chos being derived from the gay slang echos which means one is only joking
- “Sing Tanong” – caters to the love of song and karaoke of the Filipinos