UGREEN has announced its first collaboration with POP MART, which brings the character HACIPUPU into a special edition called The Little Forest Mage. The reveal starts on November 12, when UGREEN begins publishing the co-branded products on its website, a couple at a time, every ten days, until the full collection is out.
The special edition runs under the theme “Activate Your Spark” and presents HACIPUPU as a gentle traveler fresh from a magical forest, bringing some of its warmth into city life.
What is being revealed
UGREEN is releasing the collection chapter by chapter rather than in one drop. Two products appear at a time on UGREEN’s site, and the next pair follows ten days later until the lineup is complete.
Who HACIPUPU is
HACIPUPU is a shy boy with a large curiosity about the world, and The Little Forest Mage leans on that: the character as a traveler who steps forward despite being shy, and who finds small joys in ordinary days.
UGREEN’s chargers and accessories keep devices running in the background. The release connects that role to HACIPUPU’s curiosity, framing the products as the power behind a person’s interests rather than the interest itself.
POP MART, founded in 2010 and listed on the Hong Kong Stock Exchange in 2020, runs the character business behind HACIPUPU, with more than 670 stores, more than 2,800 roboshops and a presence on major e-commerce platforms. UGREEN, founded in 2012, covers more than 180 countries and regions and reports more than 300 million users.
For more information, visit UGREEN‘s official website.
Frequently Asked Questions (FAQ)
No prices have been announced.
That has not been announced. The release names no markets or local pricing.
On November 12, with a new pair of products every ten days after that.
On UGREEN’s website.
UGREEN has not named any yet. The release describes co-branded products built around HACIPUPU.
Emman Tortoza
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.
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