SNK ATK x Gadget Pilipinas for Tokyo Game Show
Tokyo Game Show is a sensory overload in the best way: flashing screens, overheard announcements in Japanese and English, lines that snake past both floors of Makuhari Messe. For Gadget Pilipinas, it is a familiar rhythm — and this year the coverage loadout includes one more category of gear: tech wear.
If you cover an event like this for a living, your loadout is everything. Camera body, spare lens, power bank, recorder, press badge, charger cable, business cards — every item earns its place by weight and frequency of use. What you wear should earn its place in that calculus too, even if most coverage guides never mention it.
For this year’s Tokyo Game Show, the four of us packed pieces from SNK ATK. Myself, Luie, Grant, and Ram each chose a different garment from the same Manila design studio. What ties them together is a shared philosophy: SNK ATK treats streetwear the way gadget brands treat hardware, choosing every material for a reason and making every seam carry a decision.
What follows is not a a typical product review. It is a look at four different answers to the same question: what do you wear when your work day is a convention floor, and why do those answers belong together?
Gian — ROOTS Noragi (Unreleased colorway)
The noragi is a traditional Japanese jacket reworked for the modern silhouette. The ROOTS version wears the heritage lightly: a red base with black and teal contrast threading and black paneling that catch light differently on video and in stills. The kind of detail that reads intentional without asking for attention.
TGS is in Japan, and the choice of form matters. The noragi silhouette is contextual without being costume, and it signals to the developers you meet that the coverage team did the reading before they showed up. The piece breathes through a 12-hour day in varying AC. The fabrics are hardy enough for a backpack strap. The whole jacket folds down to nearly nothing in luggage. Available at SNK ATK for PhP13,499.
Luie — Patchwork Noragi (Black/Black)
Multiple fabric panels sewn into a single black shell. The patchwork construction creates surface texture that reads well in dim expo lighting, and the elastic cuffs keep the sleeves out of the way when you are handling a camera grip or a tripod. Where Gian’s ROOTS version announces itself from across the aisle, Luie’s black-on-black patchwork recedes and lets the work speak. It is the same silhouette tuned for a different role on the same team. ₱10,649.
Grant — CORE Overshirt (Contrast Black)
A buttonless shacket with two-way YKK metal zippers. The CORE Overshirt solves the most coverage-specific problems on the show floor. The body uses cotton ripstop (hardy, breathable, lightweight), while the sleeves shift to recycled nylon that is smooth and water-resistant.
That material split matters more than it sounds like. Cotton ripstop breathes through a crowded press conference; recycled nylon tolerates a camera strap and a quick shower on a transit walk between venues. A buttonless shell means no snagging on bag hardware. The two-way zipper lets you vent heat without removing the piece. The contrast black version was an exclusive release at PURVEYR Fair 2024 in Manila and is priced at ₱8,399 (₱5,879 on sale).
Ram — CORE Overshirt (Olive)
Utility minimalism in olive. Same CORE Overshirt silhouette with the same two-way zippers and the same digital pattern for reduced fabric waste, but with microfiber pockets that double as functional gear space. The olive tone hides the dust and wear of an all-day event shoot better than anything in plain black does.
The relaxed silhouette accommodates a cross-body messenger bag without bunching. For more on what GP covered at Tokyo Game Show, see our ONEXPLAYER booth preview at the venue. On a show floor where you bend, crouch, and reach, that small difference adds up across eight hours.
Why SNK ATK tech wear works at Tokyo Game Show
Coverage teams now shoot video where the journalist is in the frame. What you wear is part of the production design, and the brands that understand that are the ones solving real problems with fabric choice and silhouette.
That is the real convergence of tech wear and streetwear. It is not about noragis appearing on a show floor as a novelty. It is about designers encoding real utility into form: recycled nylon where rain hits, cotton ripstop where sweat lives, pockets that function as actual gear organizers, two-way zippers that serve both aesthetic and practical use, and digital pattern-cutting that reduces waste as a deliberate design choice.
And it is about people who cover technology recognizing that good design is good gear, whether it goes in a bag, on your back, or both.
This article is part of Gadget Pilipinas’ coverage of Tokyo Game Show 2026. Gadget Pilipinas and SNK ATK have a partnership covering the team’s show-floor wardrobe during the event.
Giancarlo Viterbo is a Filipino Technology Journalist, blogger and Editor of gadgetpilipinas.net, He is also a Geek, Dad and a Husband. He knows a lot about washing the dishes, doing some errands and following instructions from his boss on his day job. Follow him on twitter: @gianviterbo and @gadgetpilipinas.
Giancarlo Viterbo
Giancarlo Viterbo is a Filipino Technology Journalist, blogger and Editor of gadgetpilipinas.net, He is also a Geek, Dad and a Husband. He knows a lot about washing the dishes, doing some errands and following instructions from his boss on his day job. Follow him on twitter: @gianviterbo and @gadgetpilipinas.
View all articles →
