Sony has announced the upcoming launch of its next-generation noise-canceling headphones, the WH-1000XM6, through a public event scheduled for June 29, 2025, at the Glorietta Activity Center in Makati City. The event, titled “For the Music: The WH-1000XM6 Premiere,” will feature product demos with live entertainment to showcase the company’s latest audio innovation.
Advanced Noise-Canceling Technology

The WH-1000XM6 debuts significant technological improvements over its predecessor. The headphones feature Sony’s newly developed HD Noise Canceling Processor QN3 working in conjunction with the Integrated Processor V2, delivering noise cancellation performance seven times faster than previous models. The system utilizes 12 microphones to enhance ambient sound clarity and voice isolation during calls, maintaining performance even in challenging acoustic environments.
Enhanced Audio Performance
The device uses redesigned 30mm drivers that produce deeper bass response, clearer high frequencies, and an expanded soundstage. The headphones support 360 Reality Audio with Headtracking technology and 360 Upmix for cinematic content for spatial audio experiences across different media types.
Users can also customize their listening experience using a 10-band equalizer with dedicated gaming and background music modes. The WH-1000XM6 shows Sony’s focus on portability with a foldable structure and magnetic enclosure case.
Communication and Battery Features
Call quality improvements stem from six AI-based beamforming microphones per earcup, combined with Sony’s proprietary noise reduction AI technology. Battery performance remains competitive with up to 30 hours of playback with Active Noise Cancellation enabled and 40 hours with ANC disabled. New features include listen-while-charging capability and super quick charge functionality via USB Power Delivery.
Launch Event Details
The day-long celebration at Glorietta Activity Center offers interactive product demonstration stations and tailored listening zones where attendees can experience the WH-1000XM6’s capabilities. Customers who pre-order or purchase the headphones on-site will receive complimentary customization options including stickers and decals for their headphone cases.
The event includes a grand product reveal, brand presentation, and an interview panel with notable figures from the creative industry. Acclaimed local artists including Lola Amour, Syd Hartha, Barbie Almalbis, and Fumiya, will perform live sets during the event, while Independent Fashion Designer Thian Rodriguez will present a fashion showcase, integrating style elements with the technology presentation.
Pricing and Availability in the Philippines

The Sony WH-1000XM6 will be available for pre-order in the Philippines from May 16 to June 20, 2025, at a suggested retail price of PHP 27,999. During the pre-order period, customers will have the opportunity to enter a raffle for a chance to win a trip to Coron, Palawan.
The headphones will be available at authorized Sony Dealers nationwide in three colors – Black, Platinum Silver, and Midnight Blue color options.
Event Registration
Attendance requires advance registration via Sony’s dedicated event portal. Registered participants will be able to access the complete program, also including VIP viewing areas for live performances and fashion presentations.
Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.