HONOR Redefines Mobile AI with Qualcomm and Microsoft, Unveils Groundbreaking On-device AI Solutions at IFA 2024

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HONOR at IFA 2024 (3)

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At IFA 2024, HONOR unveiled three transformative mobile AI solutions developed in collaboration with industry leaders Qualcomm and Microsoft, showcasing the company’s commitment to driving innovation in the AI-powered computing landscape.

HONOR MagicBook Art 14 Snapdragon

The centerpiece was the HONOR MagicBook Art 14 Snapdragon, a laptop that heralds a new era of mobile AI experiences. Powered by the Qualcomm Snapdragon X Elite platform, this sleek device boasts a 14.6-inch HONOR FullView Touch Display with a 3.1K resolution and 97% screen-to-body ratio. Weighing 1kg with a 1cm profile, it bridges the gap between smartphones and traditional laptops.

The HONOR MagicBook Art 14 Snapdragon showcases HONOR’s expertise in platform-level AI. It enables a smooth transition of Windows apps on X86 to the Windows on Snapdragon architecture. HONOR’s Hotspot Library also uses AI to identify frequent scenarios and trigger optimizations, improving boot-up times by 16% across an array of Windows applications.

Seamless AI Experiences with MagicRing

HONOR at IFA 2024 (1)

The HONOR MagicRing allows multiple devices to automatically connect, empowering cross-OS AI experiences. It connects devices and services, enabling shared keyboard/mouse, call/notification sharing, and smartphone camera control on the PC. For example, users can seamlessly access Cocreator on HONOR MagicPad 2 to create artwork, while using the AI Eraser from HONOR Magic V3 on the MagicBook Art 14.

HONOR AI Agent: Revolutionizing Personal Assistance

HONOR unveiled the AI Agent, an always-on assistant that intuitively understands user requests and intentions through language analysis and UI awareness. It can intelligently automate complex tasks across apps and services, enhancing daily productivity and efficiency. This feature is expected to arrive with the HONOR Magic7 series later this year in China.

AI Deepfake Detection: Protecting Users

HONOR at IFA 2024 (2)

Addressing the deepfake threat, HONOR introduced the world’s first on-device AI Deepfake Detection. It employs advanced algorithms to analyze elements like synthetic imperfections and facial inconsistencies, accurately distinguishing genuine and manipulated media.

HONOR at IFA 2024 (5)

“When it comes to mobile computing, AI is not just a buzzword, it’s a revolution. At HONOR, we’re committed to delivering powerful AI capabilities and seamless connectivity, while protecting user privacy. Through open collaboration, we’re creating devices that empower individuals and redefine what’s possible.”

– George Zhao, HONOR CEO

The HONOR MagicBook Art 14 Snapdragon, AI Agent, MagicRing, and Deepfake Detection represent HONOR’s vision for mobile AI, where seamless integration, enhanced productivity, and robust privacy protection converge to enable users to go beyond traditional computing.

For more exciting announcements, you may visit HONOR Philippines’ Facebook, Instagram, and TikTok Shop pages.

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Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.

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