PlayStation Collaborates with Hong Kong Superstar Aaron Kwok for Gran Turismo 7 Launch


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As part of the global launch event for Gran Turismo 7, Sony Interactive Entertainment collaborated with Hong Kong superstar actor/singer, Aaron Kwok.

Gran Turismo 7 launch campaign 2
Source: PlayStation Asia YouTube

The launch video shows his love for car racing and how the GT series helped him to improve his racing skills.

Watch the full video with Aaron Kwok below:

Meanwhile, for Southeast Asia, the brand launched the Gran Turismo Café video featuring automotive and motorsport personalities in the region. These are namely Bobby Tonelli (Singapore), Claire Jedrek (Singapore), Jazeman Jaafar (Malaysia), IP Chin (Malaysia), Marlon Stockinger (the Philippines), and Pete Thongchua (Thailand).

Gran Turismo 7 launch campaign 3

The GT Café video was filmed at a unique Car Vending Machine, the Ten Square building. 15 real exotic and classic cars that you can drive in the game were curated and stacked inside the building. Additionally, it had a digital LED display featuring Gran Turismo 7 colors and videos.

Gran Turismo 7 launch campaign 4

Check out the video below:

Ram found his love and appreciation for writing in 2015 having started in the gaming and esports sphere for GG Network. He would then transition to focus more on the world of tech which has also began his journey into learning more about this world. That said though, he still has the mentality of "as long as it works" for his personal gadgets.

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