Formula 1 announced that Lenovo is now an official partner ahead of the 2022 season. The multi-year deal will see Lenovo’s cutting-edge technology used across the operations of Formula 1.
The two brands want to push the boundaries of what is possible when combining sports and advanced technology.
“As we prepare for our record-breaking season, it is exciting to welcome Lenovo to the team and for us to join forces with a global leader in technology. Like everything in Formula 1, precision and detail are everything, and Lenovo will be at the forefront of providing their experience and innovative technologies to our operations throughout the season. Our fans expect the best from everything we do, and Lenovo is the perfect partner in terms of its premium hardware offerings. We are entering a new era of our sport and we’re committed to delivering a high-quality experience for our dedicated followers around the world.”
Stefano Domenicali, Formula 1 President & CEO
It plans to leverage Lenovo’s wide selection of hardware and innovative technology like augmented and virtual reality to connect fans with the sport in new and engaging ways.
Over the next few years, Lenovo’s technology will be used across the Formula 1 organization, both back at its base and at races. Lenovo hardware devices like High Performance Computing and server solutions will be integrated throughout the operations of the organization.
“We are proud to announce our new global partnership with Formula 1, the world’s most prestigious motor racing competition, to engage half a billion fans all over the world with exciting, innovative experiences. This partnership is based on our shared passion for innovation, performance, and the winning spirit. Together Lenovo and Formula 1 will push the limits of technology to help shape a faster, smarter, and more sustainable future.”
Yang Yuanqing, Lenovo Chairman & CEO
Earlier this year, F1 announced that it has extended its commitment to create employment and education opportunities for under represented groups. This is in the form of 10 engineering scholarships each year until 2025.
Moreover, Lenovo is focused on diversity and inclusion as well as removing barriers. Through the partnership, the two brands will work on projects related to these areas.