Shopee Launches Brand Spotlight Campaign to Help Brands Increase Presence


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Shopee has just announced the Brand Spotlight campaign, a daily campaign that features exclusive deals and product offerings from brands. Starting January 17, you can now look forward to unique daily offers from your favorite Shopee Mall brands.

We want to empower our brand partners with more ways to capture and engage customers. As more consumers want to shop directly from official brand stores on Shopee Mall, we want to provide a focused platform that can help brands unlock more growth opportunities.”

Martin Yu, Director at Shopee Philippines

Brand Spotlight is the company’s latest in its brand offerings designed to promote awareness. It kicks off with the Brand Spotlight Festival happening from January 17 to 31. During the festival, you can expect exclusive offers from brands like Olay, Samsung, Abbott Philippines, L’Oreal, P&G Beauty, Unilever Home Care, Unilever Beauty Official Store, OPPO, Nestlé, vivo, and Pampers.

Shopee Brand Spotlight Festival - brands

Participating brands will benefit from Shopee’s omnichannel marketing tools and solutions to help reach new customers, reinforce recall, and drive high-performing sales. The brands can also take advantage of in-app features like Livestream and Shopee Prizes to engage customers and create excitement.

“Brand Spotlight is part of Shopee’s plan to help brands achieve long-term success,” Yu continued. “We look forward to more collaborations with brands to provide users with the best deals and meaningful shopping experiences.”

For more information on the campaign and daily exclusive deals offered by the brands, click here.

Ram found his love and appreciation for writing in 2015 having started in the gaming and esports sphere for GG Network. He would then transition to focus more on the world of tech which has also began his journey into learning more about this world. That said though, he still has the mentality of "as long as it works" for his personal gadgets.

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