Smart to Air a New TVC Featuring Korean Superstar Hyun Bin!


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As the Korean culture continues to make waves in the Philippines, Smar’s newest face, no other than South Korean star Hyun Bin appreciates the mobile network’s part in bringing Korean entertainment closer to Filipino fans.

Smart Hyun Bin_1Hyun Bin, beloved to Filipinos thanks to his well-known roles in hits such as Crash Landing On You and My Name is Kim Sam-Soon, was tapped to be the face of Smart’s new “Simple. Smart Ako” campaign in an exciting new commercial.

Smart Hyun Bin 2In this commercial, Hyun Bin is seen riding a speeding sports car before revealing himself and saying the new tagline which evokes Smart’s blazing-fast and widely-available mobile Internet.

That mobile Internet has been helping Filipinos Gigafy their passion for everything South Korea by allowing its subscribers to access and stream Hyun Bin’s K-dramas and movies, as well as other popular and trending Korean titles and K-pop music on their devices.

“I said yes to Smart because I know that connectivity plays a big role in linking K-Drama to Filipinos, I would not have felt this kind of reception from our friends in the Philippines if the fans did not have access to the content we offer. More than Korean films and series, technology helped us share our culture. I’m glad to be part of an era when we are blessed with the opportunity to inspire and entertain through connectivity. Because of streaming apps we are still able to live a life bigger than what we experience right now, which is what Giga Life is all about, and it’s all possible because Simple. Smart ako!”

– Hyun Bin

Based on Smart’s official social media accounts, another TVC starring Hyub Bin is set to be released soon.

Smart subscribers can continue to enjoy their favorite Korean dramas and movies on their preferred online streaming services with Smart Signature postpaid plans, which offer 5GB of data every month for as low as PhP999/month; or through Smart’s Giga Video offer for prepaid subscribers, which gives you Video All-Day and 1GB of open-access data for three days for as low as PhP50.

For more information, you may follow Smart on Facebook, Instagram, and Twitter.

Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.

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