ASUS Launches Zenbook 3, Transformer 3 and Transformer 3 Pro: Prices and Availability

zenbook3 1

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ASUS Philippines has launched its newest Zenbook and Transformer Notebooks in today’s Zenvolution event held at the Sofitel Philippine Plaza in Manila.

Zenbook 3: The World’s Most Prestigious Laptop with Unprecedented Performance


Being the next generation Zenbook, the Zenbook 3 is a gorgeous looking device at 11.9mm thick and weighs a mere 910 grams. The design involves the use of aerospace-grade aluminum alloy, which is 50% stronger than the standard alloy used in other laptops. This paved the way to achieving a design that encompasses amazing lightness without compromising strength.

In terms of performance, the Zenbook 3 is sure to deliver with its Intel Core i7 processor, 16GB of high-speed 2133MHz RAM, and a PCIe 3.0 x4 Ultra-Fast SSD of up to 1TB capacity, and a next-gen USB Type-C (USB-C) port. The Zenbook 3 has a 12.5-inch display protected by Gorilla Glass 4. In terms of audio, it uses a powerful quad-speaker system by Harman Kardon for excellent sound quality.

zenbook3_1The Zenbook 3 uses a full-size backlit keyboard with a 19.8mm key pitch, which is similar to most desktop counterparts, while the glass covered touchpad allows for accurate input. It also has a fingerprint sensor for unlocking the the device without having to type in a password. In terms of battery life, the Zenbook 3 can last up to 9 hours on a single charge. To top it off, it also has fast charge technology which can replenish 60% of its battery capacity in just 49 minutes.

ASUS Transformer 3 Pro: The World’s Most Versatile PC


The Transformer 3 Pro is a combination of unrivaled performance and portability. At only 8.35mm thin and sporting diamond cut detailing. This device is simply elegant and beautiful at the same time. It comes in Icicle Gold and Glacier Gray color options.


The Transformer 3 Pro has an integrated metal kickstand that lets the user set the device’s viewing angle to 170° at most. There is also a backlit cover keyboard included for a comfortable typing experience and is available in different colors – Stone, Charcoal, Taupe and Amber.

The Transformer 3 Pro has a 12.6-inch display with 2880 by 1920 resolution at 275ppi pixel density. This ensures that images come out detailed with vibrant colors. The sound department is taken care of thanks to powerful speakers by Harman Kardon, to ensure an incredible listening experience.

The Transformer 3 Pro is powered by an Intel Core i5 processor, 8GB of high-speed 2133MHz RAM, and a PCIe x4 ultra-fast SSD of up to 1TB capacity for the ultimate performance. Its versatile, reversible USB Type-C connector supports USB 3.1 Gen 2 devices at speeds up to 10Gbps. Thunderbolt™ 3 allows for incredibly fast 40Gbps data transfers and has support for dual external 4K UHD displays. The Transformer 3 Pro also comes with USB 3.0 and HDMI ports for connectivity. A 13MP rear camera has also been incorporated to allow capture of high-resolution photos and videos, as well as a front-facing camera with Windows Hello facial recognition  to enable users to log in with just a quick glance.

Several accessories are available for the Transformer 3 Pro/Transformer 3 devices:

  • The ASUS Pen which is a beautifully crafted writing and drawing stylus detects 1024 levels of pressure for completely natural note-taking and sketching experiences with a high degree of control. Users can also capture photos with Transformer 3 Pro’s high-resolution camera and annotate them directly with ASUS Pen.
  • ASUS Universal Dock is a hub that provides a full range connectivity ports, including USB-C 3.1, USB 3.0, HDMI, VGA, RJ45 LAN, and a 3-in-1 SD Card reader.
  • ASUS Audio Pod is an entertainment accessory, with four powerful speakers that deliver amazing 360° virtual 5.1-channel surround-sound with rich, defined bass.
  • ROG XG Station 2 is an external graphics card dock that gives Transformer 3 Pro desktop-grade graphics performance, turning it into a VR-ready gaming powerhouse or workstation.

ASUS Transformer 3: The Mobile PC, Redefined


The ASUS Transformer 3 is a combination of ultimate mobility, convenience, and expandability. It is crafted from aluminum, weighs 695g and only 6.9mm thin, it carries the same design language as its Pro counterpart. Equipped with the detachable Transformer Sleeve Keyboard and two-position display stand, the Transformer 3 provides comfortable typing and smooth, accurate input for the best experience. It is also available in Icicle Gold and Glacier Gray color options.


Like the Pro, the Transformer 3 also has a 12.6-inch display with 2880 by 1920 resolution at 275ppi pixel density. It also has the Tru2Life technology which optimizes every pixel in each frame before it is displayed, to ensure superior contrast and clarity. The sound department is also taken care of by Harman Kardon’s quad-speaker audio system. The Transformer 3 automatically adjusts the routing of low and high audio frequencies to the correct speakers depending on the orientation of the device, for optimum audio quality


The Transformer 3 is powered by 7th-generation Intel Core processors with an SSD of up to 512GB capacity and up to 8GB RAM to deliver fast performance for work and play. It also has a reversible USB Type-C connector supports USB 3.1 Gen 2 devices at speeds up to 10Gbps. Thunderbolt 3 allows for unbelievably fast 40Gbps data transfers and support for dual external 4K UHD displays. It also has a fingerprint reader and a 13MP camera for capturing high-resolution photos and videos.

Similar to the Pro variant, the Transformer 3 is also compatible with the ASUS Pen, ASUS Universal Dock, ASUS Audio Pod, and ROG XG Station 2 for expanding its capabilities.

Zenbook 3Intel Core i7 Processor
512GB M.2 SSD
USB Type-C Port
Transformer 3 ProIntel Core i5-6200u Processor, 2.3GHz
512GB M.2 SSD
12.6″ WQHD+ 2880 x 1920 300NITS Touch
Intel Thunderbolt 3
Transformer 3Latest Intel Core M Processor
128GB M.2 SSD
12.6″ WQHD+ 2880 x 1920 300NITS Touch
Intel Thunderbolt 3
Sleeve Keyboard


The newly launched ASUS products will be available at the following stores:

Centrio Mall CDO8Telcom
Victoria Plaza8Telcom
Abenson AscottAbenson
Abenson Ventures AlabangAbenson
SM Seaside CebuAerophone
SM City CebuAerophone
SM Fairview 3FAsianic
SM City BacolodBCG
SM Lanang PremierColumbia
SM Ilo-iloConcept Computer
Festival Mall 3FDatacore
ATC Mall AlabangEphone
SM BicutanFlasher
SM ClarkFonerange
SM North EDSAFonetwist
SM Mall Of AsiaGigahertz
SM CalambaGreentelcom
SM BacoorGreentelcom
Market MarketIntogadgets
KCC Mall ZamboangaLenin
SM PampangaMemoXpress
SM Sta. Rosa LagunaMemoXpress
ASUS Online StoreMemoXpress
SM San LazaroMobilizer
Robinsons ErmitaModern Gadgets
SM DasmarinasModern Gadgets
SM City BaguioMt. Studio
SM North EDSAPC Express
SM MOAPowertel
SM SouthmallRedbooth
SM CabanatuanTCA
Centrio Mall CDOTechnomart
SM City LipaViewers
SM North EDSAVillman
SM MegamallVillman
Gaisano Mall DavaoWiltelcom
SM TaytayWirecomm
SM City RosalesWow Mobile
NCCC Mall of DavaoY Telecom
KCC MALL 2/F ZamboangaLennin
SM Mall of Asia, 2/F, Pasay CityGigahertz
ROG Concept Store, SM Megamall, 4/F, SM CyberZone, Pasig CityComplink
ROG Concept Store, SM North Edsa, 4/F, SM CyberZone, Quezon CityPC Express
SM Fairview, 3/F, SM CyberZoneAsianic
Festival Supermall, 3/F, Filinvest AlabangDatacore
SM Lanang, 3/F, SM CyberZoneColumbia
SM Bacolod, 2/F, SM CyberZoneBCG
SM Cabanatuan, 2/F, SM CyberZoneTCA
SM IloIlo, 3/F, SM CyberZoneConcept
Ayala Centrio Mall, 3/F, Cagayan De OroTechnomart

Emman has been writing technical and feature articles since 2010. Prior to this, he became one of the instructors at Asia Pacific College in 2008, and eventually landed a job as Business Analyst and Technical Writer at Integrated Open Source Solutions for almost 3 years.

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